Communication
Communication is how business gets done. Progress is made by the presentations given, conversations led, emails sent, stories told, and employees inspired. Communicating most effectively requires audience analysis, thoughtful message creation, and a composed delivery for the best messaging results.
Changing behavior requires changing people’s MENTAL MODELS…
Debilitating Assumptions
- Effective communication starts with knowing what I want to say
- To communicate well I need to be a great presenter
Empowering Assumptions
- Effective communication starts with understanding what my audience cares about
- To communicate well I need to connect
…which enables more effective ACTION…
Participants become more effective communicators by learning skills and tools to:
- Analyze and understand listeners’ needs and anticipate their care abouts
- Develop engaging listener-focused core messages that show immediate value to their audience
- Bring clarity, structure, and organization to information
- Leverage the power of storytelling
- Display executive presence
…leading to better RESULTS
Putting new skills into practice, participants are more authentic, credible, and persuasive in their everyday interactions and in high-stakes situations. They engage and inspire listeners, create connection, move ideas forward, and achieve better decisions faster.